Facebook Extension for BREW
PressOK Entertainment Launches Facebook® Extension for BREW Mobile Platform
Brew MP Games and Applications Go Social with Facebook Integration
June 30, 2010 – Seattle, Washington – Today, PressOK Entertainment announces the availability of its Facebook extension for Qualcomm Incorporated’s Brew® Mobile Platform operating system (Brew MP™). With social services on the rise, Facebook for Brew MP gives developers a chance to catch that elusive viral component previously reserved for smartphones.
The Facebook extension allows any Brew MP application to connect with the popular social media site, immediately increasing the ability to share. From within an application, the Facebook integration allows users to connect to their Facebook account, post scores or achievements on their wall, and share a comment about the application with their friends. This type of social experience can dramatically increase a title’s discoverability and awareness, two crucial components to its success on any platform. Moreover, this Facebook integration is being made available for use with any Brew application on handsets that support Brew. This flexibility makes it extremely useful for developers to implement – something PressOK Entertainment felt strongly about during development.
The Facebook extension is already available on PressOK Entertainment’s recently released title, Bumper Stars, with additional titles launching shortly. Bumper Stars started as an application on the Facebook Platform and was ported to mobile as a joint venture with Large Animal Games. “Bumper Stars is innately social, so implementing Facebook was a must if we were going to take the game mobile” says Ryan Morel, Vice President of Business Development for PressOK Entertainment. “Whether a mobile application is innately social or not, social sharing is a trend that can’t be ignored by developers.” Morel continues, “Facebook for Brew MP is an easy way to integrate that must-have social component without steering the entire project. We believe all mobile games in the near future will have some kind of social component and this offers Brew MP developers access to those features right now.”
“The ability to leverage social networks such as Facebook presents a tremendous opportunity for developers,” said Mitch Oliver, Vice President of Ecosystem Development for Qualcomm. “We are excited to see the Facebook extension available for Brew MP as it will help our developers create the kind of highly interactive experiences that consumers are looking for in mobile.”
Facebook integration is available on Brew 3.X, 4.X and Brew MP, and can be licensed from PressOK Entertainment. For more information about licensing, please email info@pressokentertainment.com.
About PressOK Entertainment
Formed in 2008, with the merger of Mobliss, Inc. and Reaxion Corp., PressOK Entertainment is a market-leading developer and publisher of mobile gaming products. By providing fun, connected, mobile games, PressOK enables mobile operators and distribution partners to increase data usage, drive consumer uptake and increase revenue. PressOK Entertainment’s portfolio of games include: Finger Physics, Spinzizzle, Gin Rummy Multipack, Bumper Stars, America’s Next Top Model, Fantasy Date, Dungeon Run and Go Fish. PressOK Entertainment is headquartered in Seattle, WA with offices in Moscow, Russia and Minsk, Belarus. Please visit PressOK Entertainment online at www.pressokentertainment.com
Facebook® is a registered trademark of Facebook Inc.
Qualcomm and Brew are registered trademark of Qualcomm Incorporated. Brew MP is a trademark of Qualcomm Incorporated. All other trademarks are the property of their respective owners.
